It was important for Bettina to have a website that showcase her practice by mentioning all the projects that she was involved in during her career.
In order to create a visual narrative that would represent Bettina’s extraordinary practice it was important to show, throughout the navigation, her skill to solve both technical and aesthetic problems.
Pinks Architecture is an architectural practice founded by Bettina Pinks. Prior to establishing her own studio in 2018, Bettina had a distinguished career working in internationally renowned agencies. During this time, she successfully managed prestigious projects including the renovation of the Pavillon Dufour at the Château de Versailles and the construction of the Metz Congress Centre. She also oversaw large-scale projects in France and the Netherlands. With her expertise in renovation, restructuring, and spatial transformation, Bettina now focuses on a range of projects, from residential renovations and extensions to the design of public spaces and workplace realization.
This website marks PINK's initial online presence. For Bettina, it was crucial to have a website that showcases her practice by highlighting her involvement in various projects throughout her career while offering a comprehensive representation of selected cases.
To create a visual narrative that captures the essence of Bettina's exceptional practice, it was important to demonstrate her ability to solve both technical and aesthetic challenges. By categorizing PINK's practice into different sections, we were able to showcase the versatility of her work, emphasizing her mastery of projects of varying scales, from small-scale endeavors to those encompassing 108,000 square meters.