UpClose is a new series of publications focusing on major works from the substantial collection of S.M.A.K, Ghent
The book takes the shape of a close reading where all aspects of the work are exhaustively analysed, ranging from its genesis and technical specifications to the cultural context in which it took shape
UpClose is a new series of publications focusing on major works from the substantial collection of S.M.A.K, Ghent (Belgium). For each edition in this series, a prominent international critic/scholar is commissioned to produce a thorough analysis of a seminal piece from the museum’s collection. The book takes the shape of a close reading where all aspects of the work are exhaustively analysed, ranging from its genesis and technical specifications to the cultural context in which it took shape, its position within the artist’s oeuvre, and its reception.
As scientific studies have demonstrated that the average time people spend observing an artwork in a museum ranges between 15 and 30 seconds, this publication represents a plea for a closer, more attentive looking. It’s primarily an invitation to (re)discover intriguing works, some of which are already iconic, while others didn’t get the attention they deserve yet.
Client: S.M.A.K (Museum of Contemporary Art in Ghent, Belgium) Category: Book Design Location: Ghent, Belgium Year: 2024
A visual practice, operating internationally, focused on Graphic Design and Art Direction.
